The #RegiftItToSimon idea is part of a wider campaign to provide everyday items to help Scotland’s homeless community stay safe and warm during the harsh Scottish climate.

The charity is asking people to donate unwanted Christmas gifts such as warm clothing – particularly base layers – as well as hats, gloves and scarves. Personal care items such as toiletries and make up would also be welcome.

Lorraine McGrath, chief executive of Simon Community Scotland, said: “Being homeless is a stressful experience at any time of year, taking a significant toll on physical wellbeing and mental health, and the colder months are a particularly vulnerable period for the community.

“We’re asking the public to help give a vital post-Christmas boost to our campaign by donating any unwanted gifts that may be useful for a homeless person. Even small items like gloves, hats, socks – or even a bar of soap – can make a big difference.

“We would like to thank Sainsbury’s for making this possible.”

To further support the homeless community, Simon Community Scotland has deployed a Rough Sleepers Street Team in Glasgow this winter. Members of the public are asked to contact them on 0800 027 7466 if they see someone of concern in the city.

To donate unwanted gift items, drop off donations at any one of seven Sainsbury’s stores across Glasgow city centre, including Buchanan Galleries, Queen Street, Bothwell Street and Argyle Street.